Prices come straight from each newspaper's official rate card. What you see is exactly what you pay — no hidden charges.
If your ad is printed with an error from our side, we re-publish it in the next available issue at no cost.
Found the same ad space at a lower published tariff? Show us and we match that price on your booking.
Every booking gets a proper GST invoice, and you can verify your published ad in the newspaper's e-paper.
| Base Rate (up to 5 lines) | ₹720 |
| Extra Line Rate | ₹144 / line |
| Typical Word Count in Base Rate | 44–550 words |
| GST | Calculated at checkout |
A real example to inspire your own ad copy, not a fixed template.
Our team automatically checks the correct newspaper deadline before confirming your booking, based on the publication, edition, category and publishing date you choose. For urgent bookings, reach out directly and we'll confirm the fastest available option.
Retail /Shopping ads in Economic Times's Mumbai edition are priced separately from other categories -- this page shows exactly what that costs today. The current base rate is ₹720, with the final total depending on ad length and whether colour is added. What's shown here reflects Economic Times's current live rate for Retail /Shopping, not a historical or estimated figure.
Mumbai is part of Maharashtra, so Retail /Shopping campaigns needing wider reach can also consider a combo package covering other Maharashtra editions. Readers are reached in English -- worth factoring in alongside price when comparing against a differently-languaged paper.
The base rate here comfortably fits a Retail /Shopping ad of about 44-550 words; longer copy is billed at the extra-line rate. Cost is built from a base line count plus any extra lines needed -- both shown in the Rate Summary on this page.
Booking follows Book4Ad's usual flow: review the rate, write or generate the Retail /Shopping ad copy, pick a publishing date, and pay online with a GST invoice on confirmation. The booking deadline for Retail /Shopping in Mumbai is Tuesday 12h before publishing -- booking earlier keeps the widest choice of publishing dates open.
Booking Retail /Shopping through Book4Ad rather than contacting Economic Times directly means seeing this exact rate, comparing it against other papers in Mumbai, and paying in one online flow with a GST invoice generated automatically. For Retail /Shopping campaigns reaching beyond Mumbai, 6 nearby editions are listed on this page too. A comparison against other Mumbai newspapers running Retail /Shopping ads is included on this page.
The base rate is ₹720 for the minimum line count. The final cost depends on ad length and whether colour is added.
The base rate typically fits around 44 to 550 words, depending on the words used. Longer copy is billed at the extra-line rate shown on this page.
The deadline for Retail /Shopping bookings here is Tuesday 12h before publishing. For urgent bookings, WhatsApp or call support can confirm the fastest available publishing date.
Economic Times's Mumbai edition is published in English.
The rate shown is Economic Times's base advertising rate for Retail /Shopping; GST is added at checkout and shown separately before payment, with a GST invoice issued on confirmation.
Where this category supports colour, a flat or percentage charge applies -- shown in the Rate Summary and included automatically in the calculator estimate.
Mumbai is part of Maharashtra. Combo packages covering multiple Maharashtra editions may also include Economic Times, shown further up this page when available.
Yes, 6 nearby editions are listed on this page, either bookable separately or bundled through a combo package.
Price is the base rate (for the minimum line count) plus any extra lines beyond that at this category's extra-line rate, plus a colour charge if selected -- all pulled from Economic Times's own published rate card.
Yes -- other newspapers running Retail /Shopping ads in Mumbai are compared on price and language further down this page.
Prices shown are the current base rate plus any selected add-ons; the final total (including GST and any active offers) is confirmed during the booking flow before payment.
Yes -- ad content for Retail /Shopping can be written or generated as part of the booking flow itself, without needing a print-ready design in advance.
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